🚀 Take a Clean Break and Come Home to Yourself
in just 28 Days.
£27. Less than £1 a day to reclaim your mornings
and your self-respect.
With Coaches Rich Casement + Andy Delderfield
🌙 “We Know What
It’s Like…”
We know what it’s like to pour that “just one” glass. How it turns into three. Or the bottle.
How you wake up at 3AM,
dry-mouthed and wide awake, replaying what you said, wishing you could take it back.
We know the Monday promises, never again. The Thursday excuses, last weekend wasn’t so bad.
The endless cycle of proving to yourself that you can’t
keep your word.
For years, we told ourselves it wasn’t a problem.
We were the fun ones, the life and soul of the party.
How could we be boring? How could we be that person who just doesn’t drink?
What would our mates think? What would we lose?
But no one tells you what you gain when you stop.
No one tells you how good it feels to wake up clear-headed,
to drink your morning coffee without regret swimming
in your gut.
To feel proud of who you
see in the mirror.
To sit with your kids
and really be there.
💔 The Hidden Cost No One Talks About
Alcohol was our shortcut for celebration, stress, boredom, all of it. But every shortcut comes with a price.
Ours was stolen time: Missed runs. Missed mornings. Missed moments with our kids.
A hundred tiny broken promises that slowly eroded our trust in ourselves
🌟 A Clean Break- Not Rock Bottom
One day, we realised we didn’t have to hit rock bottom.
We didn’t need a dramatic intervention. We just needed to keep one promise, today.
Then tomorrow. Then the next day.
That’s why we created the 28-Day Alcohol-Free Challenge not for the people who
“have a problem,” but for the people who know they’re meant for more.
For the ones who feel stuck in the cycle.
For the ones who want to wake up winning.
For the ones who want their mornings back and themselves too.
✨ What This Really Is
(and Isn’t)
This is not punishment. It’s a clean break. A gentle rebellion.
A chance to come back to who you were before you needed numbing.
To feel things, joy, grief, hope, raw and real and fully yours.
It’s daily actions so small they feel doable but powerful enough to shift the entire trajectory of your life.
It’s support from people who know exactly how it feels to be where you are and how good it
feels on the other side.
🌄 Imagine Waking Up Proud
Picture this:
You wake up. No shame. No dread.
You lace up your trainers for the run you never skip now.
Your kid calls your name and you actually hear them.
You pour your coffee, stand by the window, and feel proud.
One promise kept. One sunrise won. One life reclaimed.
🔒 Why This Time Is Different
✔️ 28 days of tiny steps that build big momentum.
✔️ Community and coaching to catch you on hard days.
✔️ Strategies that make cravings feel like waves you can surf - not walls you crash into.
✔️ Proof - from us, and the many who’ve done this before, that you can do this without hitting bottom.
🎯 What You Get
When you join, you get everything you need to stay alcohol-free and so much more:
✅ Lifelong access to the 28-Day
Self-Managed Alcohol-Free Course through our private Membership Portal.
✅ 4X LIVE Group Coaching Calls via Zoom, every Friday at 12.30pm (UK time), real guidance, real stories, real accountability.
✅ Access to our Private Community Group, not on social media, but in a safe, distraction-free community portal where you can share wins, get support, and never feel alone.
This is your plan, your people, your place to actually do it
and stick with it.
🌿 Who We Are
We’re Rich & Andy - your coaches for this journey.
We’re both qualified Positive Psychology & Alcohol-Free Coaches.
Between us, we’ve helped hundreds of people break the cycle and change their relationship with alcohol without shame or scare tactics.
Andy’s been alcohol-free for over 6 years, Rich for over 3.
We know first-hand the gains that come with going alcohol-free, more energy,
deeper relationships, new dreams unlocked.
And we don’t believe you need to hit rock bottom.
Our philosophy is simple: every adult should take at least
one 100-day break from booze in their lifetime.
Why? Because when you do, you have all the data you need to decide stay free, or go back.
We also believe movement is medicine.
Both of us are Running Coaches too, because moving your body helps you stay alcohol-free for good. It clears your mind, rebuilds your trust in yourself, and makes life taste better.
We can’t wait to guide you through these next 28 days and beyond.
👉 Your Invitation to Come Home
It’s not about giving up your identity.
It’s about rewriting it truthfully, gently, day by day.
£27 for 28 days. Less than £1 a day to remember who you are and keep your promise to yourself.
Join the 28-Day Alcohol-Free Challenge Now.
Come home. Wake up clear. Start winning again.
✨ One Promise. One Sunrise. One Life Reclaimed.
This isn’t about drinking.
It’s about trust - with yourself.
It’s about the mornings you’ll remember, the moments you’ll keep,
the future you’ll walk into clear-eyed and proud.
Ready? We’re right here. Let’s do this together.
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If you have any questions or queries you can
email us at [email protected]